The Home Decor Brand You Never Knew Ellen DeGeneres Started

Launched in the summer of 2015, ED by Ellen DeGeneres gave the star an opportunity to share her love of interior design with her audience and the broader American consumer base. Named after the affectionate nickname given to Ellen DeGeneres by her wife, Portia de Rossi (via InStyle), the ED brand consists of not only homeware, but clothing, baby, and pet products, too. But the home design portion dominates the site in addition to brick-and-mortar stores that stock the brand, like Bed Bath & Beyond.

"Home design has been my passion for a long, long time," DeGeneres told InStyle. "That's what I lay awake thinking about at night more than anything else, so it was obvious that I had to include that in the collection." The items may have changed over the years. However, DeGeneres still injects everything she loves into the designs of her products, "which is design, and my love for animals, and humor and whimsy," as she told InStyle. "I included pieces that are intended to be a little funny without sacrificing style."